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Video: The Psychology of Subscriptions Part Three: Curation, Exclusivity & Discovery

Posted By: OceanX    |    Thu, 03/15/2018 - 04:27    |    0

Part 3 of the The Psychology of Subscriptions for retailers series. In this segment we focus on 3 elements that are at the cornerstone for many successful subscription retailers- curation, exclusivity & discovery. Many of the most successful subscription retailers have focused on these 3 elements and sometimes they are all that is needed for a solid business.
OceanX CEO and Founder Georg Richter shares some examples of retailers using these elements and why they are powerful.


 

Category: Subscription Strategy Psychology of Subscriptions